Functional Use Cases

Sales and Marketing Analytics

The client is undergoing a digital transformation to become a data-driven company. Its survival depended on it moving to a knowledge-based enterprise that could achieve market leadership and introduce new products into the marketplace quickly.

Solution

We were engaged to develop a roadmap for digital transformation that relied heavily on building data analytics and commercialization strategy with AI implemented across the enterprise. Specific areas included:

Result

Three new product launches with in a year
50% reduction of IT labor
20% increase in upselling products within call center

Indicative AI Models & Methods

Virtual AI Assistants for Automated Reporting
NLP with Power BI for Self-Service Analytics
Predictive Models for Churn and Performance
AI for Product Market Fit Analysis

Implementation ease:

High.

Indicative Effort:

250 – 300 days